DAVID VOGLER
Executive Creative Director

SUMMARY

  • I make media you tap, swipe, scroll or binge.

  • I tell stories to get people to buy things. Even if they're not true.

  • Proficiency in creative direction for entertainment, consumer products and pop culture.

  • Persuasive presentation skills with an ability to convert complex concepts into clear, compelling ideas.

  • Experienced in executive design for streaming, social, content marketing and direct-to-consumer.

  • I have 15+ years working for the most popular media brands in the world, including The Walt Disney Company, Hearst, NBCUniversal, and the BBC.

  • When I’m not working, I’m thinking about work.

EXPERTISE
• Executive Leadership • Brand Creative Strategy • Key Art Marketing Design • OOH and Experiential • Social Media Platforms • Subscriber Acquisition • SVOD, AVOD and FAST • Content Creation • Stakeholder Management • Creative Mentorship • Design Direction • Digital Marketing • Concept Development • AI and emerging technology

PROFESSIONAL EXPERIENCE

The New York Post Group – New York, NY
Group Creative Director, 2024 – Present
The New York Post Group delivers the best in News, Sports, Entertainment and Pop Culture with wit, irreverence and authority. Founded 225 years ago by Alexander Hamilton (yes, that Hamilton of Broadway musical fame), The New York Post is a global voice known for its provocative headlines and fearless personality. Now as a multi-platform media company spanning digital, video, podcast, television, commerce and print, the Post serves over 100M users a month. Collaborate with stakeholders to define creative strategy. Manage a team of talent across print, digital, social and emerging generative platforms. Play company-wide role formulating design strategy with KPIs for engagement, monetization and reader delight. Evolve digital portfolio into forward-looking product executions.

BritBox International / BBC – New York, NY
Head of Design, 2021 – 2024
Lead global design of marketing, product and user experience for BritBox, the largest and fastest growing premium streaming service of British television, a joint venture of BBC and itv. Responsible for North America, Canada, Australia, South Africa, Nordics and emerging markets. Supervise creation of key art, marketing, motion and social to maximize business goals and rapid scale. Elevating international creative standards, optimizing advertising, OOH and streaming partner platforms (Roku, Amazon, Apple, Samsung).

WWE – Stamford, CT
Vice President Creative, Advanced Media Group, 2018 - 2021
Senior creative leadership overseeing social media, streaming, digital content, podcasts and direct-to-consumer. Built and managed all new creative department and process. Motivated teams and mentored staff. Supervised key art, on-air show packaging, motion graphics and marketing. Lead creative for social platforms generating over 1 Billion followers. Grew YouTube into the #1 Sports channel with over 75 Million subscribers. Partnered with producers to execute original long form series and documentaries. Championed brand management and IP integrity. Re-launched WWE Network SVOD product in 2019; Migrated library to Peacock in 2021. Learn More >

Complex Networks – New York, NY
Head of Design, 2016 - 2018
Joined Complex Networks after being acquired by Hearst/Verizon partnership. Rebuilt design department to support pivot from print to video. Inspired staff, attracted top talent, established creative best practices and boosted morale. Positioned Complex for increased growth through video innovation, hit series franchises, content licensing and design excellence. Secured brand partnerships with McDonald’s, Adidas, P&G and Disney. Delivered design solutions for long-form series sold to Netflix, PlutoTV, iFlix and Tubi. Led 360 digital marketing campaigns, print, OOH and social messaging for Hot Ones, generating over 5 million subscribers and 750M+ views to date. Learn More >

Hearst Entertainment – New York, NY
Executive Creative Director, 2013 - 2016
Reported directly to the President, advisor to Hearst’s worldwide brands. Incubated new digital products, OTT, SVOD, video content and internal start-ups. Directed design, new business pitches and product development for Hearst investments including Roku, Mark Burnett Productions, Vice, A&E, Complex, BuzzFeed and Hearst Television.

The Coca-Cola Company – New York, NY
Creative Director, 2012 - 2013
As a member of the acclaimed Wonderfactory Studio, re-imagined the Coca-Cola corporate web site as a social media content hub. Pivoted from a traditional PR tool into a strategic storytelling destination. Surpassed the company’s metrics goals with substantial results in the first 12 months. Grew Twitter followers by 68%; Facebook likes up 36% and 1,114,208,921 media impressions captured. Learn More >

NBC Universal – New York, NY
Digital Media VP Creative Director, 2006 - 2012
Served on the initial leadership team that launched Hulu, which became a top five U.S. video site within six months of launch. Designed digital products for NBCU’s portfolio of cable brands USA, SyFy, Bravo, MSNBC and CNBC. Collaborated with digital ad sales to conceive, pitch and win sponsorships.

EDUCATION
Pratt Institute – Brooklyn, New York BFA, Communication Design, Summa cum laude

INDUSTRY RECOGNITION
Frequent speaker and panelist at industry conferences, podcasts and colleges, including Carnegie Mellon University’s Human Computer Interaction Institute. Member of The Academy of Television Arts & Sciences.

CONTACT
Email: david@davidvogler.com
LinkedIn: linkedin.com/in/davidvogler
PDF Resume: David Vogler